Definition
The capability of a business or system to handle a growing amount of work, customers, or orders, primarily determined by the incremental cost of adding a new customer.
Why it matters (in Poovi’s context)
Crucial for business growth, distinguishing businesses that can expand efficiently from those with inherent limitations.
Key properties or components
- Incremental cost per customer
- Demand constraint vs. scalability constraint
- Technology enablement
- Process optimisation
Contradictions or debates
None.